City of Boerne
June 22, 1967
Since Berges Fest will be on July 1st and since visitors from all over the State will be here, we are trying to dress up our town and make it as attractive as possible. You have a vacant lot on (insert address here) which is in need of cleaning up. Could you co-operate and get this area cleaned up before Berges Fest?
We have an Ordinance on the books requiring owners of lots and premises to keep them free from weeds, rubbish, brush and other unsightly or insanitary matte but we feel that your co-operation can be obtained without it being necessary to invoke this ordinance.
John Arleigh Huff, Mayor
In addition to the support the city provided in helping to clean up the city, it also assisted with the trash clean up during and after the festival. Edgar Schwarz, Frank Taylor, Eddie Zinsmeister and their employees assisted with the unique electrical requirements of the fest, receiving recognition from both the city of Boerne and the Berges Fest for making the first Berges Fest a priority along with their regular city duties.
Primary Committee Members
Roy Liesmann, as the Superintendent of the Boerne Public Schools, showed his support for the festival by generously donating seating for all the events that were part of the Berges Fest. Mr. Liesmann along with the School Board were given special commendation for the exceptional participation in the Boerne Beautification project.
In preparation for the first Berges Fest several committees were formed to assist the newly created Berges Fest Directors with planning and coordinating the day.
Adrian White, Mrs. I. A. Kutzer, Mrs Kemper Moore, Mrs Archie Gerfers, Mr Edgar Bergman, Mr Pete Doebbler, Mr Schaefer, Mr R. M. George, Dr Roger Hestilow, Mr. Verne Powell
Physical Facilities Committee
Richard Leeder, Don Gourley, Earl Eckert, Dick Perhamus, Levy Zoeller, Joe Montgomery
Earl Eckert, Don Gourley, Richard Quick, Richard Leeder
Music Entertainment Committee
Rev. John Fluth, Jane Quick
R. M. George, Liz Powell, Dr. H. C. Day
Pete Doebbler, Edgar Bergmann
Cliff Lewis, Leroy Leschper
Merchant Contact Committee
Alex Fish, H. Farbra, Vernon Adler, M.C. Quinn
Dorothy Howell, Rev Obst Lutheran
Street Dance Committee
Dr Roger Hestilow
Art Show Committee
Mrs. I. A. Kutzer
Beer Garden Committee
Mesdames Doris Ebner, Pat Leeder, Liz Powell, Jane Quick
The Beautification Committee was viewed as a long term commitment that would extend beyond the festival itself and work closely with the city and local merchants to help promote Boerne.
Long range goals - Make long term plans for the general appearance of town; stimulate interest of citizens generally; work with the Parks Commissioner, Streets Commissioner, and Zoning Committee. Create and guide citizens groups to help with the job, such as Garden Clubs, Town Planning Board.
A pageant was held to select a Berges Fest Queen on Monday June 26. Mrs. W. F. Grinnan was gracious enough to donate the use of the Kendall Inn for the event. The pageant was emceed by local San Antonio on air personality Ricki Ware who continued to emcee the pageant for many years to follow.
Twenty two local girls competed in the pageant which comprised of a swim suit competition, an authentic German costume competition and a question and answer period.
Sheila Agold, Linda Bergmann, Tonia Egan, Joan Coffey, Alma Hearing, Diane Day, Jolyn Dierks, Linda Elsworth, Carolyn Ertel, Patsy Green, Patsy Jonas, Cheryl Koenig, Joy Nell LeBleu, Betty Jean Lester, Anita Lewis, Adrianne Maltsberger, Durinda Meckel, Mary Phillip, Alice Schuchardt, Patsy Traylor, Jone Werner and Laura Whitworth.
The contestants were judged on beauty, poise, personality, posture and costume. The judges for the pageant were Mrs. Wanda Ecrete (Mrs. San Antonio), Mrs. Earlene Fritz of Fredericksburg and Van Brinkerhoff of San Antonio.
The name of the winner of the pageant was withheld and announced Saturday morning at the start of the Berges Fest. U. S. Senator Ralph Yarborough crowned Miss Patsy Traylor the first Queen of the Boerne Berges Fest.
The main festival was held in the Boerne Town Plaza from 10am until Midnight and an Art show was held in Memorial Plaza. To assist in setting up for the festival on the Plaza local contractors Richard Leeder and Slim Giroux donated scaffolding from their jobs and used them to setup booths for all of the vendors and merchants to use. Local merchants and organizations setup and worked various booths for food, entertainment, handcrafts, homecrafts and souvenirs. Noted organizations and merchants were;
Boerne Chamber of Commerce Lions Club
C. H. Davis, Leon Springs K. C. F. A. Ladies Auxiliary
Vernard Goetz Blue Boy
Shamrock Café Methodist Ladies
Boerne White Sox United Church Women
Beta Sigma Phi The Library
Bigs of Boerne Dill Dell
Balcones Home Demonstration Boerne Locker Plant
Surrey Village Flower Shop
Episcopal Women DeMolay
Rainbow Girls Little League
Cliff Lewis Boerne Bank
Tappan Ranges Fred Gremmel
Boerne Benefit Theatre Cub Scouts
Boy Scouts Girl Scouts
10:00 - Crowing Miss Berges Fest and Band
The Schedule of events for the day were as follows;
10:30 - Organ Music
11:00 - Boerne Benefit Theatre 11am-9pm Art Show and Sales at Memorial Park
11:30 - Lackland Bugle Corps
12:00 - Fire Department Demonstration
12:30 - Aqua Show
1:00 - Boerne Benefit Theatre
1:30 - Lackland Bugle Corps
2:00 - Harmonica Group, Herb's Harpsters 2pm-4pm Teen Dance at Kutzer Studio
2:30 - Aqua Show
3:00 - Fire Department Demonstration
3:30 - Boerne Benefit Theatre
4:00 - Aqua Show
4:30 - Fire Department Demonstration
5:00 - Choral Club
5:30 - Boerne Benefit Theatre
6:00 - Swap Hour 6pm-8pm Teen Dance at Kutzer Studio
6:30 - Village Band
7:00 - Boerne Benefit Theatre
7:30 - Fiddler's Contest
8:00 - Dance and Square Dance Demonstration to 12:00 Midnight
9:30 - Aqua Show
10:00 - Schnitzelbank
In addition to the entertainment, separate Raffles for adults and children were held for locally donated items. For the Adults three items were raffled off. Cliff Lewis donated a registered Pollard Hereford, W. E. Janensch, President of the Boerne State Bank donated a $50.00 war bond and J. W. Caudle with Tappen, Inc. donated a Stainless Steel Ware set that showcased on display at Vogt's Clothing Store. For the Children under the age of 12 and accompanied by a parent, Fred Gremmel donated a Burro.
To help promote local Businesses, local merchants were encouraged to participate in the use of Boerne Bucks. The idea was to encourage shopping locally by offering a savings to the customer. Boerne Bucks were sold to the public for $0.90 and were redeemable by participating merchants for $1.00 in merchandise and resold to the Berges Fest for $0.88. The 2 cents made for each Boerne Buck redeemed would be used to begin a fund for the next year's advertising costs. To help promote the Boerne Bucks merchants were encouraged to furnish some items at cost to make the savings even larger for the customers. Special BOERNE BUCKS accepted here signs were displayed in merchant windows to assist in boosting the awareness of the promotion.
It was decided that Berges Fest would be a success if the festival could cover all of its expenses. The funding for the next year would be generated by the redeeming of BOERNE BUCKS. However after all expenses were covered the festival managed to make a profit of $584.94 which far exceeded the expectations of the Berges Fest Directors. With the Festival being deemed a success this paved the way for the continuation of the festival the following year with many additions and improvements to the first successful Boerne Berges Fest.
In later years the Festival grew in attendance and participation and it was decided to move the Festival. The decision to move fest did not come easily but with limited space and a growing demand for more entertainment the festival outgrew the plaza. So in 1973 it was decided to move to the Kendall County Fairgrounds.